530medialab (Updates)

It’s a little known fact that 530medialab initially started by doing print design. In fact all 3 founding partners formally were Art Directors for many of your favorite (or not so favorite) Car and Motorcycle magazines. We have always been fans of magazines and have taken the same approach from Print design into Web design, hence why our stuff might not look like everyone else on the world wide interweb.

We have been talking to The Hundreds about a magazine since we started working with them 4 years ago, so this project has been a long time coming. This project was truly a lot of fun to work on with Ben and Bobby and the rest of the crew at TH. If nothing else, it gave us a reason to bust out all of our magazines from the 90’s to reminisce over.

With this, we present The Hundreds magazine, Volume 1, Issue 1, available now at The Hundreds web store:

…or Montreal.

Tuesday brought a visit from Jeremy Wirth and his gf Jess. We have been talking to Jeremy for a while, he an amazing Art Director and recently worked with us on a print piece you will see very soon. Jeremy also co-runs a brand called Rated Rookies who we will be doing a collaboration with soon.

In typical 530 style we treated our guests to a fine lunch at 5 Cinco de Mayo. To our knowledge they don’t have good Mexican food in Montreal, so we needed to share with our new friends. While most follow our lead with Carne Asada tacos, or the Polla a la Plancha a few decide to stray onto the inside pages of the menu. Jess moved on this dish that we have nick named the “Sal”, as the only other person we have seen get this was Sal Barbier. Jess opted to not cover the eyes with tortilla chips like Sal, but she did do damage on this fish.

Jeremy and Jess finished their visit with us, then headed to Proper and the Long Beach Aquarium to pet sharks.

Enjoyed our visit with you guys, looking forward to seeing you in March?

Based on recent blog postings, you would think The Hundreds was our only client, not the case. Recently we started became the digital AOR for Globe, including Globe Surf, and Globe Skate, along with Dwindle, Speed Demons, Enjoi, Almost, Darkstar, Blind, and Tensor. Right now we are in the process of getting the hosting for all of the sites under control with our friends at (mt) Media Temple. Once the server transition is final and we have everything running, we will start the development of many new sites. Stay tuned for more.

In this picture; Christy (530), Ryan Afdahl (mt), Paul (530), Bart (530), David (530), and Scott Desmet (mt). Photo taken and courtesy of Jason McVeary(mt)

This morning UPS made me a happy person, he delivered my S/Double Service Shoe. For those who don’t know, S/Double is Shawn Stussy’s new brand, and these shoes are everything I wanted them to be and more. I have been searching for the perfect shoe, something not to dressy but at the same time not too casual. The S/Double Service Shoe is the perfect combination of both. If you can’t tell by now, I am VERY excited to have these shoes in my hands, now to put them on my feet. At this point I need to address my other shoes:

Dear Converse Chuck Taylor,
I’m sorry, you and I go way back and this is going to hurt me more then it hurts you, but theirs someone else. No, it’s nothing you did. There was nothing you said. I feel we just have grown apart. We can still be friends. It’s not like I am asking for a divorce, I just want don’t think I can commit to you any longer. This new shoe just represents a new beginning for me, well not so much new but just rekindling an affair from 10 years ago. I will always have a place for you in my closet Converse, and I promise I will still bring you out, probably on the weekend with shorts, or when we are working around the house. Those were always special times for us. I hope you understand.

Dear Shawn, thank you for making this shoe. I will wear these shoes with pride. Also, thank you for the note, very much appreciated.

Recently we were introduced to 123Klan via Jeremy Wirth. We have been fans of 123Klan for years so it was nice to get the introduction. Along with the introduction came a box of goodies. A big thank you to Scien and Mrs Klor for the care package, we will represent with pride.

When I was a kid I dreamed of having a PK Ripper. We were luck enough to get one of the 300 26′ PK Rippers that The Hundreds did with SE Bikes and where is it going to go? On a wall. I spent all that time wishing for a bike, finally get it and it’s going to hang on the wall. The irony here is that we had to put the bike together, why is that ironic? We did not have any tools with the exception of a pocket knife, some sort of screw driver handle but with no attachments, and a ruler. And yes even with it going on to a wall, we still had to take the reflectors off, old habits are hard to break.

Thankfully 530 mascot Stitch was there to supervise the process of building the bike, or perhaps she was just looking for snacks?

… a little late.

Erik and I made our way up to Rosewood a while back to wish Ben and Bobby happy 6 years of The Hundreds. In typical 530 style we were there for about 25 minutes, and spent most of that time talking to Yasi about the movie Singles.